Apple’s Pay service is on fire. It’s now accepted at 700,000 locations within only 6 weeks. That’s what’d I call growth.
If your customer base are firmly in the Apple camp, you better get into this as soon as it hits Australia. Coca-cola has pledged to have it available in 100,000 vending machines by the end of the year.
Despite the high price point, Apple Watch has firmly established itself in the market; making both mobile payments and fitness tracking second rate.
As difficult as you might think it is to keep up with all these changes in technology, you’ll only hurt your business if your target market evolves and you don’t.